Tom Desmond CEO

Why Google My Business Is Important for Dentists

If you’re a dentist hoping to bring more patients into your office, you must stay on top of current marketing trends. There are a limited number of people in your city who need dental care each year. Your dental competitors may take your potential clients if you don’t prove that you’re the best. Google My Business is a marketing tool for local businesses that can significantly increase your leads.

At ApricotDental, we can optimize your Google My Business listing so that you have a better chance of ranking in Google Maps. When your Google My Business listing is filled with relevant information, you’ll have a better chance of gaining website traffic and bringing new patients in the door.

The Local Factor

Google My Business is important for local businesses because it’s directly tied to your location on Google Maps. When you claim your Google My Business listing, a small profile of your company will appear whenever someone searches for your firm. Not only will your location appear on the map, but you can include photos of your staff and office, online reviews, office hours, your phone number, and more.

Having this information in a well-designed square on Google is beneficial because internet users can quickly get information about your company without having to go to your website. If you don’t have a Google My Business listing, you’ll miss out on this extra visibility. 

Ranking in Google Maps

Ranking in Google Maps can be difficult but worth the time and effort. The goal is to get into the snack pack, which is the top three Google Maps results for each search query. When you get into one of these top three spots, you get more eyes on your listing.

Increasing Brand Awareness

Even if you don’t understand the purpose of Google My Business, there’s no denying that putting as much information as possible about your dental practice out into the world is a good thing. Setting up a Google My Business profile is easy to do, and it increases brand awareness. 

You shouldn’t overlook opportunities like this to make yourself more visible, especially when you know your competitors will be doing the same.

Contact a Dental SEO Company 

At ApricotDental, we can manage your Google My Business profile and use our knowledge to rank your dental office in Google Maps. If you want to schedule a free consultation with us, call 877-491-6981 or fill out the contact form below.

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