Tom Desmond CEO

Dental Internet Marketing

When you’re trying to help your dental practice grow, you may need more than a newspaper ad or word of mouth to help your business. More and more people rely on search engines to find dentists in their area, along with other health professionals. If you’re not using internet marketing techniques to your advantage, you may be missing opportunities for more business for your dental office.

That’s where an internet marketing company like ApricotDental can help you succeed. We have the expert guidance you need to make the most of your internet marketing efforts when you reach out for help.

What’s So Important About Internet Marketing?

Many dentists are focused on gathering new clients through word of mouth, advertisements, and commercials. But that may no longer be the most effective way to find patients. Now, many people search for local health services on the web. Because of this, ranking well in Google’s search results is more important than ever.

But that can be difficult to do without the right guidance. Search engine optimization (SEO) is not so simple as cramming as many relevant keywords into your content as possible.

Internet marketing is also more than SEO. The on-page content, your social media presence, and even the links you use can make a difference online.

Worse, a wrong move can be costly. It can take time to climb the rankings in Google, so losing ground can make it tough to get patients’ attention. Most readers don’t scroll past the first three results, so even losing ground on page one can make a difference.

How a Dental Marketing Team Can Help You

Getting your internet marketing strategy for your dentist office can be tricky, and without the time and knowledge to focus on your marketing plan, it can feel impossible to pull off. That’s why you may need a dental marketing team on your side.

A marketing company can take the right steps to optimize your strategy to bring in readers. That may include everything from the design of your website to management of the comments and reviews on your website or social media.

For example, your site may not currently meet accessibility standards you’re expected to meet. Some readers may struggle to see small, highly-detailed graphics, or those with epilepsy may be triggered by bright colors or flashing lights. In other cases, you may need help improving your social media presence in order to get the attention of local patients. Your marketing team can handle all these aspects for you.

Top the Dental Search Results with an Internet Marketing Team

Your website may be the first time some potential patients will hear of your dental practice. Make that first impression count by working with the internet marketing team at ApricotDental. We have the tools you need to make the most of your internet marketing budget. When you need to make a great first impression, let the experts handle it.

Still have some questions? We offer free consultations, too. Reach out for yours by calling 877-491-6981 or by completing the online contact form below.

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